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AYMAN ESH IS AVAILABLE FOR HIRE

PURE AYMAGINATION

Full-stack design by Ayman Esh, holistic design approach in Dallas-Fort Worth (DFW)

What's the brief?

Ayman Esh, multidisciplinary designer and creative leader based in Dallas-Fort Worth, specializing in design, technology, and brand development

I believe in fostering a culture of collaboration, co-creation, and cooperation,
which fuels innovation and growth. Ambitious and optimistic, I embrace
bold approaches from ideation to execution. My work in design,
brand development, and communications with notable clients has been
recognized with international and local awards, showcasing my commitment to
excellence and innovation.

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SKILLS

(1) FULL-STACK DESIGN

With over two decades of experience in publishing, advertising, branding, and digital agencies, I bring a holistic approach to full-stack design. My diverse background enables me to create intuitive navigation systems, blending aesthetic appeal with functional design to ensure a cohesive and engaging emotional experience. Drawing inspiration from integrating the needs of users with innovative design solutions, I focus on delivering exceptional outcomes.

(2) CREATIVE LEADERSHIP

I have successfully managed multidisciplinary teams, including designers, developers, artists, and 3D visualizers, ensuring alignment and cohesion across all roles. By fostering a culture of collaboration and growth, I have driven the creative vision of projects and brands. My leadership style emphasizes harnessing diverse perspectives to achieve transformative outcomes.

(3) INNOVATION

My work is driven by a forward-thinking approach to design, constantly exploring new methods and a multitude of solution possibilities. I stay at the forefront of industry trends, leveraging cutting-edge technologies to deliver impactful design solutions that address complex challenges.

(4) IDEAS TO EXECUTION

I excel at taking concepts from the initial idea stage through to full execution. This involves exploring new methods and a multitude of solution possibilities, ensuring each project is thoroughly developed and realized. My process includes prototyping and iterative testing to refine ideas and deliver successful outcomes.

(5) BRAND DEVELOPMENT

My experience in brand development involves creating cohesive and impactful brand experiences. I build virtual 3D models and materials, set appropriate lighting, and render final images that embody the brand's essence. I aim to create brand identities that resonate with target audiences and drive business success.

(6) USER EXPERINCE

My expertise in UX design focuses on building virtual 3D models and materials that enhance user interaction with the product. By setting the right lighting and rendering final images, I create immersive and intuitive experiences. My work ensures that user needs are at the forefront of every solution, delivering exceptional user-centered designs.

(7) DESIGN THINKING

I employ design thinking methodologies to tackle complex problems and develop innovative solutions. This involves building virtual 3D models, selecting materials, setting up lighting, and rendering final images. I ensure that designs are not only aesthetically pleasing but also functional and user-centric.

(8) TYPE DESIGN

My skills in type design involve creating virtual 3D models and materials that bring text to life. By setting the right lighting and rendering the final images, I ensure that typography is both visually appealing and effective in communicating the intended message. My approach focuses on design excellence and detail.

(9) ART DIRECTION

As an art director, I oversee the visual aspects of a project, ensuring that the creative vision is realized in every detail. This involves building virtual 3D models and materials, setting up lighting, and rendering final images. My leadership in art direction integrates diverse skills and perspectives to achieve innovative outcomes.

(10) STRATEGY

I integrate strategic thinking into my design process, ensuring that each project aligns with broader business goals. By building virtual 3D models and materials, setting the right lighting, and rendering final images, I create designs that not only look good but also serve a strategic purpose. My strategic approach makes strategy tangible and impactful.

(11) IDEATION

My ideation process involves generating and developing creative ideas that form the foundation of a project. This includes building virtual 3D models, selecting materials, setting up lighting, and rendering final images. My ability to think outside the box and explore innovative concepts is a core aspect of my creative process.

PRINCIPLES I LIVE BY

We are all the leaves of one tree and the drops of one ocean.

As the biggest believer in this timeless truth, I weave the magic of unity and the poetry of oneness into every creation. This profound belief in the interconnectedness of humanity guides my artistic journey, inspiring designs that transcend borders and touch the soul. In my work, I harness this shared essence, crafting visual symphonies that celebrate our collective existence and illuminate the path to world peace and harmony.

Ideation and creative execution by Ayman Esh, delivering successful outcomes in Dallas-Fort Worth

EXPERIENCE

INDEPENDENT CONSULTANT

HEAD OF CREATIVE 2021 - PRESENT

In my current role as a Creative and Design Director, I work with multiple agencies such as Main Rose, Geen, and other branding firms. I assist these agencies in pitching to current accounts and winning new ones. My primary responsibilities include providing cultural insights and overseeing the entire process from concept creation to execution, including full branding. My main client is PIF, and we are working on multiple projects.

NIKA

HEAD OF CREATIVE AND PARTNER 2016-2021 (SOLD)

I directed creative strategy and team management, nurturing client relationships with prominent companies such as Airbus, Google, Netflix, and Pathwater. I developed and executed innovative concepts and campaigns, ensuring project management and quality control. My role involved presenting persuasive pitches and industry-leading insights. Additionally, I contributed to business strategy and financial management while fostering team development and professional growth.

2007-2016

From 2007 to 2016, I embarked on a dynamic journey in the creative industry, starting as a Designer at Leo Burnett, where I honed my skills and gained foundational experience in advertising. My career progressed as I became a Senior Designer at TBW, leading design projects and collaborating on innovative advertising campaigns. Transitioning to Moxie as an Art Director, I directed creative teams and oversaw the artistic vision for comprehensive branding projects, ensuring alignment with client objectives and market trends. This period marked my evolution from a junior designer to a senior creative leader, with extensive experience in both advertising and branding agencies.

  • CARRIE HARTUNIAN SMITH Chief Executive Officer - Apex Media

    Carrie Hartunian Smith

    CEO, Apex Media

    "WOW, WOW, WOW, I just spent 5 minutes reviewing it! Love, love, love what you did!"

  • Poya Eghterafi - CEO EGMA

    Poya Eghterafi

    CEO, EGMA LLC

    "Ayman is incredibly creative and excels at thinking outside the box. "

  • Safa Rashtchy Founding Managing Partner, Think Plus

    Safa Rashtchy

    Founding Managing Partner, Think Plus

    "With Ayman, we not only get top talent in creativity and design but also strategic thinking and a true partner."

  • Haifaa Al Zahrani

    Haifaa Al Zahrani

    Director

    "Ayman elevated my brand with unmatched creativity and detail. Love his work."

  • Jason Smigel

    Jason Smigel

    SVP Content Development, The Great Courses

    "This looks fantastic! Really has a nice feel to it."

  • Lucy Hoger

    Lucy Hoger

    Board of Advisors, CANDID Cup

    "An exceptional blend of spontaneous creativity and adaptability throughout the design process."

  • Eri Oh

    Eri Oh

    R&D Marketing, TANAKA PRECIOUS METALS

    "His work never ceases to amaze me. He consistently delivers exceptional designs, blending technical expertise with creative brilliance."

FREQUENTLY ASKED QUESTIONS

With over a decade of experience in the creative industry, I bring a wealth of knowledge and expertise in full-stack design, creative leadership, and brand development. My track record includes successfully managing design programs, leading multidisciplinary teams, and developing holistic brand experiences that drive business success. I have worked with notable clients like Airbus, Google, Netflix, and Pathwater, consistently delivering high-quality outputs and innovative solutions. My ability to combine strategic insights with creative execution ensures that I can contribute significantly to your organization’s growth and competitive edge.

My process for handling challenges involves a systematic and collaborative approach. Firstly, I thoroughly analyze the challenge to understand its root cause and implications. I then engage with relevant stakeholders to gather diverse perspectives and insights. Utilizing my experience in design thinking and strategic problem-solving, I brainstorm and prototype potential solutions. I emphasize agility and flexibility, iterating based on feedback and data. By fostering open communication and collaboration within the team, I ensure that we collectively navigate obstacles and achieve our objectives efficiently and effectively.

I approach creativity with a blend of strategic insight and boundless imagination. My process begins with deep research and understanding of the client's needs, market trends, and target audience. I believe in fostering a culture of collaboration and co-creation, encouraging team members to share ideas and perspectives freely. I leverage my skills in ideation, type design, and user experience to develop innovative concepts. By combining traditional and modern design techniques, I ensure that the creative solutions not only stand out visually but also align with the brand’s objectives and resonate with the audience.

What makes me a good leader is my ability to inspire and guide my team towards a shared vision. I prioritize fostering a collaborative and inclusive environment where every team member feels valued and motivated to contribute. My experience in managing creative teams and nurturing client relationships has honed my skills in communication, empathy, and strategic thinking. I lead by example, demonstrating a strong work ethic, creativity, and a commitment to excellence. By providing clear direction, constructive feedback, and opportunities for professional growth, I ensure that my team remains engaged, innovative, and successful.

My creative process is a structured yet flexible approach that ensures high-quality and impactful results. It begins with thorough research and discovery to understand the client's needs, market context, and target audience. I then move into the ideation phase, where I brainstorm and generate a variety of concepts. These ideas are refined and developed into tangible designs, incorporating feedback from clients and stakeholders. I prioritize iterative prototyping and testing to ensure the solutions are effective and resonate with the audience. Throughout the process, I maintain a balance between creative exploration and strategic alignment, ensuring that the final output is both innovative and aligned with the brand’s goals.

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Ayman Esh managing a creative team, leading design projects in Dallas-Fort Worth

Throughout my advertising journey, I have developed a deep
knowledge of marketing by working on and tackling a wide array
of marketing challenges. From creating compelling brand narratives
to executing targeted advertising campaigns, I have consistently leveraged
data-driven insights and creative strategies to achieve remarkable results.
my experience spans various industries and client needs, enabling me to craft
tailored marketing solutions that resonate with diverse audiences.
this extensive exposure has equipped me with a robust understanding
of consumer behavior, market trends, and effective communication
techniques, allowing me to deliver impactful and results-oriented
marketing initiatives.